

Call for Submissions

Otherself campaign gives visibility and voice to the layered identities women carry beyond labels by celebrating the dualities, alternative roles, and power within modern womanhood.
Female professionals, founders, and creatives who operate in Toronto, GTA, Simcoe County and Peel Region are invited to apply for a chance to be featured in the Otherself campaign.
A select group of 20 women will be chosen to participate. This exclusive experience is fully complimentary for those selected.
Discover more below.
Deadline for Submission: May 29, 2026 - 5 pm
Follow us on social media for campaign updates and to see which women will be selected and featured in Otherself.


Otherself Overview
At its core, Otherself holds a deeper meaning. Within the word itself exists “her self” a subtle reflection of the duality women carry. You are both herself and your many other selves at once.
From founders to creatives, mothers to leaders, it reveals the quiet dualities women carry every day, the balance between presence and perception, strength and softness, ambition and intimacy.
Through cinematic visuals and intentional storytelling, Otherself captures women in their full expression, honoring not just what they do, but who they are.
The Heart of

Eligibility and Participation Requirements
Otherself is a collaborative storytelling experience. To ensure a seamless and elevated production, selected participants must be open to the following:
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A willingness to actively collaborate with our creative team throughout the process
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Commitment to cross-sharing and amplifying your feature across your own platforms, including tagging and crediting the campaign
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Signing a participation waiver and content release agreement (including consent for cross-platform usage)
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Availability to adhere to scheduled production timelines (photo, video, and interview sessions)
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Willingness to be filmed and photographed in both professional and lifestyle settings
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Availability to attend the Otherself brand activation event (date to be announced)
These elements are essential in bringing each story to life and ensuring the collective impact of the campaign.
